Hi. My Name is James Gross

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Whether publishing on a mass, segmented, social, or personal basis, today’s retailers — and the banks, insurers, airlines, and other direct sellers like them — are rapidly recognizing the importance of content to their brands.

4 publishing approaches as part of the future of retail series on HBR.

Who’s Your Brand’s Editor-in-Chief? - David C. Edelman - Harvard Business Review

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  • 6 months ago
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