Sugar, Aspartame and MSG is killing you.
It will also make you miserable while you are alive.
Top 5 Articles of 2011
A Q&A With A Vacuum Cleaner Salesman | The Awl
Written in 2010. So funny. So sad. So perfectly captures the struggle of trying to live the American Dream.
Rodrigo Rosenberg’s Murder in Guatemala : The New Yorker
Felt like watching The Wire. You were just reading it.
Steve Jobs Was Always Kind To Me (Or, Regrets of An Asshole) | The Wirecutter
I remember when Lam wrote his first post about meeting Jobs when he was at Gizmodo. I also remember the iPhone 4 drama as it unfolded and finally how Lam wrote this story on the night Jobs died. It just got me and is one of the last things I’ve read that is directly related to Jobs. I don’t want to read anything else on him for awhile.
California and Bust | Business | Vanity Fair
Total Michael Lewis. His depiction of Arnold made me love and hate him at the same time. The rest of the story, well, damn California, I hope they can work it out.
Consumed The Story of Hendrik Coetzee | Outside Athletes | OutsideOnline.com
Crazy story about a guy that beat to a different drum. Found his fellow drummer and was expecting to live happily ever after.
Bonus
Kelly Slater and Andy Irons, Surfing Rivals - New York Times
This story is 5 years old but it is a good one that I didn’t read it till the beginning of this year. I became a bit obsessed with Irons since his death in November of 2010. I guess I’m intrigued by people that have trouble getting older and also people that feel they’ve lost their competitive edge. I hope Irons found peace in the end.
I’m equally intrigued by Slater. The man who has never lost his competitive edge and is straight as hell but the competitive demons, I’m sure, make for late nights of thinking and he seems to be a loner. He won another championship this year. My biggest takeaway from watching him this year is he simply doesn’t seem to age. Pretty amazing and equally amazing that for a good-looking, American born athlete, he remains largely unknown by the general population. Slate tried to understand why he isn’t more popular in this article back in 2010.
There’s an economic theory out there that if you take the incomes of your five closest friends and average them, the resulting number will be pretty close to your own income.
caro:
Brooklyn Shake Shack Now Open, With Three Brooklyn-Only Concretes: Gothamist
The Brooklyn Shake Shack, located at 409 Fulton Street between Willoughby & Adams, is open seven days a week from 11 a.m. to 11 p.m. (718) 307-7590…the “Urban LumberShack” blends vanilla custard with fried Belgian waffles, bananas and The Redhead’s bacon peanut brittle. The creamy banana paired with the crunchy, salty brittle and crisp waffles made for a nice contrast, but we would reserve this flavor only for the diehard sweet tooths…#iwanttogotothere
Uh, wow.
McDonald’s is the new punk.
Source: gothamist.com
This is what we’re trying to help brands with. Enabling a brand to act more like a person isn’t about being conversational, it’s about being interesting. Being interesting requires consuming content. We’d all struggle with what to tweet about if we weren’t out there consuming the web (and wider world). That’s what I meant by abstracting out from people to brands: The tools a brand needs to be a good Twitter user are just different than the ones a consumer needs. A brand doesn’t have a brain in their head, it’s spread out across teams of people. We’re hoping we can help be that brain.
The real BART
Brian Lam nails it with his curated gift guide for humans.
(via Be Thoughtful (A Gifting Guide For Humans) | The Wirecutter)
(via Your brand is more than a coupon | Blog @ Percolate)
Love the image Dom made for our latest blog post.
Source: blog.percolate.com
