Archive for May, 2008

Quotes

Try to put it out, but it is a growing flame.

In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman.” – David Ogilvy

AdAge Piece on Lee Clow:
He cautioned about how smart the next generation is about media. “Young people have grown up with all things media,” he said. “They know when it’s lame and they know when it’s good.”

Before he stepped off the stage, Mr. Clow handed the audience one piece of advice. “Hire young people,” he said. “And don’t tell them what to do,” he said. “Ask them what to do.”

Use the Cloud

DataThere are good conversations being had around data portability and companies leveraging clouds to create their own, er, clouds.

The idea of creating an extensible social network is not new, but more than ever I think there are tools to harness this data and create new communities built on people’s prior connections and networks. For brands, this is the evolution of engaging with consumers online and should replace the “we need a viral video on YouTube, Facebook App, or a killer microsite” meme that has dominated the thinking around how to create an engaging message that becomes popular on the internets.

Create platforms that add value and allow people to easily synch with their identity and communities, and; they will.

Brands are….

conversations your customers have about your product/service… And increasingly those conversations are mediated via the Web.

That and “Emails are opportunities!” are probably the two most used phrases with my working hours lately.

Why do I bring this up?
For that first phrase. Awesome, awesome site put together by a friend, Noah Brier, called Brand Tags. And congrats to him for his write up in the Wall Street Journal.

What brand is this below?

Brand?


Twitter

  • Only cure for blistered rock climbing hands is some salt water. 1 day ago

Flickr Photos

Mexican Polenta Pizza

Mexican Polenta Pizza Pie

Veggie Stuffed Pepper

Guac, Bake Chips and Pineapple Salsa

Guac, Baked Chips and Pineapple Salsa

More Photos